What works for orthopedics
Movement content does well: showing an injury on a joint model, demonstrating a simple test patients can do at home, or explaining what a tear looks like on a scan. Recovery timelines and 'do I need surgery?' videos are among the most searched topics in orthopedics.
Sports medicine adds another angle. Breaking down an athlete's injury from the news, carefully and without diagnosing anyone, brings in a large audience that already cares about the topic.
The patients you want
We shape content around the procedures you want more of, whether that's joint replacement, ACL reconstruction, spine care or sports injuries, and around where you operate so local patients find you.
What you do
About an hour of filming a week, usually in clinic with a joint model or two. We write the scripts, edit, post and report.
We work with doctors in all 50 states, fully remote, with calls scheduled in your time zone.
Questions we get asked
Do orthopedic surgeons need to post surgery footage?
No. Explainer content with models and diagrams works very well. Surgical footage only with consent and if you want to use it.
Which platforms work best for orthopedics?
Instagram, TikTok and YouTube. YouTube is especially useful for longer recovery and procedure explainers.
How much does it cost?
Plans start at $1,000 a month, quoted on a free call.